Stucco Plastering is a private stucco contractor. In 2010 I propositioned him to create a website which would refer online clients to him. Since then this website has risen to become the highest performing stucco and plastering site in the bay area, sometimes trumped by the other site I created for him – Bay Area Plastering.

This website was designed using the Genesis Framework and a heavily modified Lifestyle theme. The end result ended up being a robust, powerful, and top ranking website.

Although this website may look simple, it is quite powerful under the hood. For one, it automatically pulls the latest YouTube videos created by the owner and posts them without any human input. Each post is correctly tagged, imports YouTube comments, and gives a great addition to SEO power of the website.

One more advanced feature is an affiliate Amazon store and dynamically updates products and prices.

Another website, Bay Area Plastering, was created in 2011 with a more local approach in mind.