All signs point to domain names being devalued in SEO and the rising value of having a brand and engaged followers. To future-proof this operation, and to build an image around quality rather than locality, I renamed Bay Area Webs to LegitWebs.
At the time of the move, BayAreaWebs.com was ranking #1 on Google for “Bay Area Website Design” and held top positions for variations of that term within 6 months of registering the domain, at a page rank of zero. I did not like this - it was too easy and there was no challenge. Furthermore, it was not bringing any leads, possibly because people searching for SEO were not looking for domain-centric operations.
And so, this brings us here: to LegitWebs and the future. Currently ranked at the bottom position of Google for the same term, I am expecting the return of a top ranking within a month.